Features

Mobile apps provide a simple and clean user interface, making it easy for customers to browse products at their fingertips from anywhere in the world and seamlessly add them to their Cart.

Customer experiences are evolving; an enriching experience depends on the ease and comfort with which end users can access your service. A native mobile app is best aligned with a customer’s basic needs and offers a better user experience than websites or any other medium of interaction. Native apps provide some great features as adding products to the Wishlist and sharing on chat messengers.

Mobile apps are easy to use. Give one tap, and the complete catalog opens & you don’t need to do a login or logout every time.

Every business owner wants to understand their customers so that a business can sell better. A big plus about having a mobile app is the analytics that comes along with it. You can use these analytics to create more engaging content and define your strategy to reach out to more users.

Do you want your customers to do advertising for you by sharing your merchandise on WhatsApp, Twitter, Facebook, Instagram, and other social media sites? The mobile app has an inbuilt sharing capability that can help your store go viral.

Users can use many device features, like calling directly from the contact page or emailing you from the mobile app.

Mobile apps allow users to immerse themselves in two-way experiences and bring customers closer. Features like chatbots, customer support calls, and in-app chats make communication smoother and faster. You can also notify customers of new updates regarding their orders, promotional offers, and other store events they’ll be interested in.

Nothing puts your brand and products in front and center like a mobile app that the customer sees every time they use their phone.

The major part of any business’s success is to be identified by its brands. Users will be reminded of the brand even when they are not using the app; your app icon acts as a form of brand advertisement and influences the user’s perception of the brand. So if you are willing to experiment with branding, the mobile app is your go-to solution.

Launching a mobile app for your e-commerce store will take your brand to new heights. Only a few online stores have launched their own mobile app. It is a good differentiator, showing that you are serious about your business and customer experience.

A mobile app can help businesses improve customer loyalty by providing a convenient and user-friendly way for customers to shop. A mobile app can make it easier for users to find and purchase products, track their orders, and manage their account information. By providing a high-quality mobile app experience, businesses can foster customer loyalty and retain more customers.

The world is moving from desktop to mobile; thus, having a website is not enough as it cannot be optimized completely for mobile experiences. Mobile apps get more engagement from users as they are permanently installed on their mobile phones. Being “in the way” can be advantageous as our mind subconsciously records every image and text (well-designed app) it comes across.

When you have an app, you can send out powerful and targeted push notifications to reduce cart abandonment and further engage customers. You can notify them about your new arrivals, daily deals, flash sales, stock clearance, and lots more. Push Notifications are the best way to reach out to customers. Emails are no longer considered good, as most of them land in the spam folder.

There are some differences between the two:

1. The website attracts new customers, while the app creates a loyal customer base.
2. In the case of a website, you need to open the browser and enter the website URL, while the app is just a tap away.
3. On the website, the customer comes, completes the activity, and exits, while on the app, the communication is two-way and ongoing.
4. Websites are more responsive to search queries, but apps provide engagement, loyalty, and ease of use. Your App “lives” on the user’s device.
5. Most marketers use their mobile website to attract new customers and convince them to download their app, generating an opportunity for profitable & ongoing relationships.